{"id":79433,"date":"2024-02-29T18:56:13","date_gmt":"2024-02-29T17:56:13","guid":{"rendered":"https:\/\/wishibam.com\/?p=79433"},"modified":"2024-02-29T18:59:32","modified_gmt":"2024-02-29T17:59:32","slug":"definition-digital-in-store","status":"publish","type":"post","link":"https:\/\/wishibam.com\/en\/definition-digital-in-store\/","title":{"rendered":"Digital in Store"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"79433\" class=\"elementor elementor-79433\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45348c3a elementor-section-boxed elementor-section-height-default elementor-section-height-default tm-col-stretched-none tm-bg-color-over-image\" data-id=\"45348c3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-506b752a tm-bg-color-over-image\" data-id=\"506b752a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cc9dba horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"4cc9dba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h1 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t<span class=\"title-part1\">Digital in Store<\/span>\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h1>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h2 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tD\u00e9finition : Digital in Store\t<\/h2>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14365fa elementor-widget elementor-widget-text-editor\" data-id=\"14365fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le <strong>Digital in Store<\/strong> d\u00e9signe l\u2019ensemble des outils permettant la digitalisation des points de vente. Il est utilis\u00e9 dans le but d\u2019offrir une exp\u00e9rience client innovante dans un magasin physique.<\/p><p>Ce syst\u00e8me permet ainsi au commer\u00e7ant de d\u00e9velopper son chiffre d\u2019affaires, de g\u00e9n\u00e9rer des ventes suppl\u00e9mentaires et, par cons\u00e9quent, d\u2019am\u00e9liorer sa rentabilit\u00e9 au m2.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61143d0 horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"61143d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h2 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tDigital in Store : Les diff\u00e9rentes solutions\n\t<\/h2>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ca4be8 elementor-widget elementor-widget-text-editor\" data-id=\"1ca4be8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"vc_row wpb_row section vc_row-fluid grid_section\"><div class=\"section_inner clearfix\"><div class=\"section_inner_margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element\"><div class=\"wpb_wrapper\"><p>Dans sa boutique physique, un <a href=\"\/en\/definition-brick-and-mortar\/\">Brick &amp; Mortar<\/a> \/ <a href=\"\/en\/definition-click-and-mortar\/\">Click &amp; Mortar<\/a> peut d\u00e9ployer des outils digitaux tels que :<\/p><ul><li>Les tablettes vendeurs<\/li><li>Les vitrines interactives<\/li><li>Les cabines \/ miroirs \/ \u00e9crans connect\u00e9s<\/li><li>Les bornes tactiles<\/li><li>Le M-Paiement<\/li><li>Les \u00e9tiquettes \u00e9lectroniques<\/li><\/ul><p>La notion de <strong>Digital in Store<\/strong> est fortement li\u00e9e \u00e0 celle du <a href=\"\/en\/definition-e-retail-commerce-connecte\/\">Commerce Connect\u00e9<\/a>\u00a0ainsi qu\u2019\u00e0 celle du <a href=\"\/en\/definition-phygital\/\">Phygital<\/a>.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>En quoi consiste le concept du Digital in Store? Quelles solutions d\u00e9ployer pour proposer cette exp\u00e9rience ?<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[71],"tags":[73],"class_list":["post-79433","post","type-post","status-publish","format-standard","hentry","category-documentation","tag-definitions"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Wishibam | D\u00e9finitions | Digital in Store<\/title>\n<meta name=\"description\" content=\"Le Digital in Store d\u00e9signe l\u2019ensemble des outils permettant la digitalisation des points de vente. 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