{"id":80723,"date":"2025-05-01T16:34:47","date_gmt":"2025-05-01T14:34:47","guid":{"rendered":"https:\/\/wishibam.com\/?p=80723"},"modified":"2025-05-15T18:13:57","modified_gmt":"2025-05-15T16:13:57","slug":"outlook-2024-omnichannel-retail-is-the-future","status":"publish","type":"post","link":"https:\/\/wishibam.com\/en\/outlook-2024-omnichannel-retail-is-the-future\/","title":{"rendered":"Outlook 2024: &#8220;Omnichannel Retail is the Future&#8221;"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"80723\" class=\"elementor elementor-80723\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45348c3a elementor-section-boxed elementor-section-height-default elementor-section-height-default tm-col-stretched-none tm-bg-color-over-image\" data-id=\"45348c3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-506b752a tm-bg-color-over-image\" data-id=\"506b752a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb2ebb4 square-box-current-theme-yes square-box-align-left horizontal-line-align-left vertical-line-align-bottom elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"cb2ebb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t\t<h1 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t<span class=\"title-part1\">Outlook 2024: \"Omnichannel Retail is the Future\"<\/span>\r\n\t\t\t\t\r\n\t\t\t\t\t<span class=\"elementor-repeater-item-2e0a54e\"><\/span>\r\n\t\t\r\n\t<\/h1>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ca4be8 elementor-widget elementor-widget-text-editor\" data-id=\"1ca4be8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In the latest \u201cIndustry Outlook 2024\u201d, Otto Ambagtsheer, CEO of VIA Outlets and member of the ACROSS Advisory Board, shares his insights on the future of retail. Here is an extract from\u00a0<\/span><a href=\"https:\/\/www.across-magazine.com\/outlook-2024-omnichannel-retail-is-the-future\/\"><span style=\"color: var(--text-color); font-family: var(--body-font-family); font-size: var(--body-font-size); font-weight: var(--body-font-weight); letter-spacing: 0px;\">Across Magazine&#8217;s\u00a0<\/span><\/a><span style=\"letter-spacing: 0px; color: var(--text-color); font-family: var(--body-font-family); font-size: var(--body-font-size);\">interview with added insights from Wishibam.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38b64eb elementor-widget__width-auto elementor-widget elementor-widget-tm-ele-button\" data-id=\"38b64eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-button btn-view-details\">\r\n\t<a  href=\"https:\/\/wishibam.com\/en\/contact-us\/\" \r\n\t\t\t\t\t\tclass=\"btn btn-theme-colored1\">\r\n\r\n\t\t\r\n\t\t\r\n\t\t<span>\r\n\t\tLearn more about Wishibam\t\t<\/span>\r\n\r\n\t\t\t<\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61143d0 horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"61143d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h3 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tFrom your point of view, what are the main challenges for the placemaking industry in 2024?\t<\/h3>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88781f0 elementor-widget elementor-widget-text-editor\" data-id=\"88781f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Three areas spring to mind. First, permitting. Many outlets are 15 years or older. Adapting historic zoning plans to ensure the industry meets local and regional communities\u2019 current needs is not always easy. Funding is another, with the industry requiring access to financing for its large capex needs. In addition, the increased focus on sustainability, from construction to consumption, brings extra costs and requires more value engineering.<\/span><\/p><p><span style=\"font-weight: 400;\">VIA Outlets\u2019 challenge in 2024 will be to expand on this year\u2019s momentum, which means focusing on our 3R remodelling, remerchandising and remarketing strategy to keep the brand and guest experience fresh and continue to deliver outperformance.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b873e21 horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"b873e21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h3 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tWhat opportunities and trends do you see?\t<\/h3>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b52fcf elementor-widget elementor-widget-text-editor\" data-id=\"9b52fcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">For the industry in general, improving consumer confidence due to lower inflation and the prospect of interest rate cuts, alongside a further rebound in tourism, should help drive performance in 2024.<\/span><\/p><p><span style=\"font-weight: 400;\">The thousands of people working in the placemaking industry are responsible for making or breaking the experience for guests. We need to look at what more the industry can do to offer a great place to work, such as break out\/relaxation rooms, free sustainable transport, sports facilities, etc.<\/span><\/p><p><span style=\"font-weight: 400;\">In terms of our opportunities, in 2024 we plan to add 6,500 m2 to Vila do Conde Porto Fashion Outlet in Portugal, increase the size of Landquart Fashion Outlet in Switzerland by 4,700 m2, and thoroughly remodel Freeport Lisboa Fashion Outlet. We are also looking to add to our portfolio through acquisitions of under-managed outlet centres that could benefit from our intensive management.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-903f52d horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"903f52d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h3 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tIn your view, are there fundamental and lasting changes that await the placemaking industry?\t<\/h3>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a209311 elementor-widget elementor-widget-text-editor\" data-id=\"a209311\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>Omnichannel retail is the future<\/strong>, allowing brand partners to reach more consumers. Outlets are a central part of that strategy. Everyone from digital native brands to local, regional and international brands are now keen to have a presence in our outlets.<\/span><\/p><p><span style=\"font-weight: 400;\">Green leases are also becoming the norm, helping outlets align their sustainability agenda with that of their brand partners.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d031df horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"0d031df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h3 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tWhat are your recommendations\/wishes for the industry and market participants ?\t<\/h3>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a34e9b5 elementor-widget elementor-widget-text-editor\" data-id=\"a34e9b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Focusing on the guest experience is central to outlet centres\u2019 outperformance. This extends beyond the discounts and premium brand mix on offer to encompass the high level of services we provide, from a wide range of F&amp;B to loyalty programs and highly professional guest service desks.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34bc6d4 horizontal-line-align-left vertical-line-align-bottom square-box-align-center elementor-widget elementor-widget-tm-ele-section-title\" data-id=\"34bc6d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-section-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-section-title section-title line-right-current-theme\">\r\n\t<div class=\"title-wrapper\">\r\n\t\t\t\t\t\t\t<h6 class=\"title\">\r\n\r\n\t\t\r\n\t\t\t\t\r\n\t\t\r\n\t<\/h6>\r\n\t<div class=\"title-seperator-line\"><\/div>\t\t\t\t<h3 class=\"subtitle\">\r\n\r\n\t\t\r\n\t\tWishibam's Insights\t<\/h3>\r\n\t\t\t\t\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38fc9ea elementor-widget elementor-widget-text-editor\" data-id=\"38fc9ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">At Wishibam, we wholeheartedly agree that omnichannel retail is the future. Our solutions are designed to seamlessly integrate physical and digital shopping experiences, ensuring that brands can reach consumers wherever they are. By providing real-time inventory management and intelligent CRM systems, we help retailers offer a consistent and engaging customer journey across all touchpoints.<\/span><\/p><p><span style=\"letter-spacing: 0px; color: var(--text-color); font-family: var(--body-font-family); font-size: var(--body-font-size);\">Additionally, our commitment to sustainability aligns with the industry&#8217;s move towards green leases, ensuring that our practices support both business goals and environmental stewardship. We believe that enhancing the guest experience, both online and offline, is key to driving retail success in 2024 and beyond.<\/span><\/p><p>For more detailed insights, please refer to the original article\u00a0 by Across Magazine <a rel=\"noreferrer\" target=\"_new\" href=\"https:\/\/www.across-magazine.com\/outlook-2024-omnichannel-retail-is-the-future\/\">here<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cb88bb elementor-widget elementor-widget-tm-ele-iconbox\" data-id=\"5cb88bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tm-ele-iconbox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tm-sc-icon-box icon-box icon-left tm-iconbox-icontype-image icon-position-icon-left animate-icon-on-hover animate-icon-rotate-y\" >\r\n\t\r\n  \t<div class=\"icon-box-wrapper\">\r\n\t\t\r\n\t\t<div class=\"icon-wrapper\">\r\n\t\t<a class=\"icon icon-type-image icon-md icon-gray icon-circled\"\r\n\r\n\t\t\t\t\t\t\t\t\thref=\"https:\/\/wishibam.com\/en\/contact-us\/\"\r\n\t\t\t\t\t\t\t\t>\r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/wishibam.com\/wp-content\/uploads\/2024\/03\/Animation-Logo-Line-1.gif\" alt=\"image\">\t\t<\/a>\r\n\r\n\t\t\t<\/div>\r\n\t\t\t<div class=\"icon-text\">\r\n\t\t\t\t\t\t\r\n\t\t\t\t<h5 class=\"icon-box-title\">\r\n\t\t\t\t\t\t\tWISHIBAM\t\t\t\t\t<\/h5>\r\n\t\t\t\t\t<div class=\"content\"><p><a href=\"https:\/\/wishibam.com\/en\/fr_fr\/contact-us\/\">Scale your operations with omnichannel<\/a><\/p><\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t\r\n\t\r\n\t\t\t\t\t<\/div>\r\n\t\t<div class=\"clearfix\"><\/div>\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>At Wishibam, we wholeheartedly agree that omnichannel retail is the future. Our partners from VIA Outlets made a similar statement during an interview with Across magazine.<\/p>","protected":false},"author":2,"featured_media":80066,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[69],"tags":[88],"class_list":["post-80723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outlook 2024: &quot;Omnichannel Retail is the Future&quot;<\/title>\n<meta name=\"description\" content=\"At Wishibam, we wholeheartedly agree that omnichannel retail is the future. 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