Is your shopping center recommended by AI?
When a customer asks ChatGPT, Claude, or Perplexity where to shop in their city, does your center appear in the response? Check your GSO Score in 2 minutes—for free.
No data stored for commercial purposes · Immediate results
ChatGPTClaudePerplexityGeminiGoogle AI OverviewsCopilotLocal QueriesProduct CatalogIndexable markupAI Citations
Your customers are asking AI systems where to shop— not just Google.
Generative AI assistants have become a key entry point in the shopping journey. A growing proportion of searches for “where to buy,” “best stores in…,” or “outlet near me” now go through ChatGPT, Claude, or Perplexity rather than a traditional SERP.
The problem: these models only list the brands and destinations they understand and recognize. If your center isn’t properly tagged and organized, it remains invisible—to the benefit of your competitors.
2-Minute Test
Enter your center and get your complete GSO Score right away.
2 AI systems surveyed
Claude and ChatGPT were tested live using real customer requests.
100% free
No data is stored for commercial purposes; no obligation.
360° View
Visibility, site assessment, and concrete technical recommendations.
Check Your GSO Score Now
Enter your location, choose the search queries to test, and the GEO Scanner queries AI systems in real time to assess your visibility. You’ll receive a score and concrete indexing recommendations.
A comprehensive GSO diagnosis—not just a number
Transparency in AI
The scanner tests real customer queries on Claude and ChatGPT to see if your center is mentioned, how it's mentioned, and alongside which competitors.
Perception of Your Website
Three dedicated prompts assess how AI systems understand your site: identifiable product catalog, purchase journey, and indexable markup.
Brand Variants
The scoring system takes into account the various ways your name can be written (with or without accents, or abbreviated) to provide an accurate measure of your brand awareness.
Competitive Comparison
Identify the destinations that receive the AI recommendation on your behalf for your strategic queries.
Technical Recommendations
The report highlights the indexing and structuring adjustments that need to be made in order to become a reference source for LLMs.
Action Plan
Scores, priorities, and drivers: You know exactly where to start to gain generative visibility.
Need to improve your score? We're here to help.
Our SEO and GSO experts turn your assessment into a concrete action plan to make your center visible on Google and in AI assistants.
The GSO Score Explained
What is a GSO Score?
The GSO (Generative Search Optimization) Score measures your shopping center’s visibility in responses from artificial intelligence systems such as ChatGPT, Claude, or Perplexity. It assesses whether—and how—these AI systems mention your shopping center when a customer searches for places to shop.
How does the GEO Scanner work?
You enter your center's details (name, city, type, location, brand variants), select the search queries to test, and then the tool queries Claude and ChatGPT in real time. It calculates a visibility score and provides technical recommendations. The scan takes about two minutes.
Is the tool really free?
Yes. The GEO Scanner is a free tool offered by Wishibam. No data is stored for commercial purposes. You’ll receive your GSO Score and an initial set of recommendations with no obligation.
What is the difference between SEO and GSO?
SEO optimizes your visibility in traditional search engines like Google. GSO anticipates how LLMs (ChatGPT, Claude, Perplexity) select and cite sources: well-structured pages, semantic HTML, and data related to a specific topic. The two are complementary.
What should I do after I get my score?
If your score reveals any gaps, Wishibam’s experts can help you correct your schema markup, structure your content, and boost your site’s ranking on Google and in AI assistants. Request an assessment on the SEO-GSO Support page.